Sales and Marketing for MICE Industry, Section 1 (2/68)

Course Overview

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Last Updated On 2025년 October 14일

20 Downloadable Resources

Course Content

Start Date: 25/11/24
Category: กลุ่มวิชาการท่องเที่ยว

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Course description (คำอธิบายรายวิชา):
Course objectives (วัตถุประสงค์ของรายวิชา)
Attendance
Course Evaluation

주제 1

Course Syllabus
Group Line

주제 2

Chapter 1 Introducing ethical relationship selling

주제 3

Chapter 2 Researching and preparing for successful selling

주제 4

Chapter 3 Approaching and communicating with success

주제 5

Chapter 4 Listening and determining willingness to buy

주제 6

Chapter 5 Presenting with impact and communicating via storytelling

주제 7

주제 8

Case Study: Role-play on “selling challenge”
Submit your role play video sales presentation

주제 9

주제 10

Chapter 6 Introduction Marketing for Hospitality, Tourism and MICE

주제 11

Chapter 7 Service Characteristics of Hospitality, Tourism and Mice Marketing

주제 12

Chapter 8 Consumer Markets and Consumer Buying Behavior

주제 13

Chapter 9 Customer-Driven Marketing Strategy Creating Value for Target Customers

주제 14

Chapter 10 Designing and Managing Products and Brands Building Customer Value
Chapter 11 Business Model Canvas
Self-selling Techniques

주제 15

Major Project
Submit your report here
Submit your PPT/Poster/... here.

주제 16

Mega Project

주제 17

About the Instructor

Picture of Raksmey Sann

2057 Students
67 Courses

Raksmey Sann

sann

YOU are free to contact me through this email ONLY: student.work1@yahoo.com

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BS942046 :: Sales and Marketing for MICE Industry, Section 1 (2/68)

Teacher: ผศ.Raksmey Sann
Teacher: นายภูมิภัทร์ บัวผัน

Skill Level: Beginner

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Price FREE

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Last Updated On 2025년 October 14일

20 Downloadable Resources

Course Features

Lectures18
Start Date24 Nov 2025
Skill level Beginner
Language English
Assessments Yes

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